Once you've built an app or business on Facebook's platform, what are you choices really? You're at their mercy.
You can say, well they chose to use Facebook's platform, they can leave if they don't like the rules. But I can also leave my country if I don't like the rules (incidentally, I did this!)
Maybe coercion isn't the right word, but the power is absolute. Greater inside their own platform than the power of the state, because you have no legal recourse with Facebook's exercise of power. At least with the governments in the West you can write your congressman, lobby, sue them, etc.
You can say, well they chose to use Facebook's platform, they can leave if they don't like the rules. But I can also leave my country if I don't like the rules (incidentally, I did this!)
Maybe coercion isn't the right word, but the power is absolute. Greater inside their own platform than the power of the state, because you have no legal recourse with Facebook's exercise of power. At least with the governments in the West you can write your congressman, lobby, sue them, etc.